Career and Technical Education for the Service Industry – A Triple Win

In today’s society, post-secondary education is a topic that is getting an increased amount of attention. The American President, national, state, and local politicians, and educators across the country continue to work towards identifying new ways to increase the attainment rate for postsecondary education. Career and technical education (CTE) is an important and increasingly popular component of post-secondary education. The role of CTE has continued to develop and evolve over the past several decades. Some people, however, correlate CTE to blue-collar manual labor jobs, and that stigma sometimes detracts from the appeal of CTE for many potential students.

CTE can have a significant impact on the attainment levels of post-secondary education, and it can occur rather inexpensively and efficiently. What is important is that the CTE offerings must continue to expand and evolve as the marketplace changes. One of the largest opportunities for an increase in formal post-secondary education involves current and future employees of the service industry, specifically food service and sales.

There are vast amounts of employees in these sectors, making them prime candidates for further education. According to the US Bureau of Labor Statistics (May, 2014), 12.9 million workers in the United States were employed as front-line waiters / waitresses, sales representatives, or first-line supervisors of those two segments of the working population. That is almost 10% of the working population of this country. However, very few members of these occupational segments have received any formal training or education relating to their occupation from an educational institution.

What would be the benefit of launching and promoting an organization similar to the technical institutes that provide CTE to individuals seeking occupations in the technology or mechanical industries that many people see advertised on television? Who would benefit from a Service Industry Institute (SII), similar to ITT or MMI but focusing on the service industry rather than technology or motorcycles?

The first people to benefit would be the employees themselves. There is a strong correlation between higher earnings potential after completion of a CTE program versus simply having a high school diploma or GED. It has also been widely observed that individuals who complete a CTE program are much more likely to pursue and complete additional post-secondary education. Lastly, people who complete a CTE program and enter the workforce for 4 years prior to pursuing an associate’s or bachelor’s degree incur much lower education debt and a much higher rate of completion than students who pursue a degree directly out of high school. Bottom line… the employee benefits significantly in several very important ways.

Another group that would benefit from service industry-focused CTE would be companies and organizations that provide those services to consumers. Having a highly trained and knowledgeable workforce enables companies to meet their customer’s needs more effectively and efficiently, leading to higher profits, more satisfied customers, and increased repeat business and net promoter scores. Companies would also be able to streamline their hiring practices by focusing on attracting potential employees who have formal training in the service industry. Lastly, companies would be able to reduce their own training expenses either by hiring candidates who have already completed post-secondary training and certification in their sector or by making the successful completion of such certification a requirement for their continued employment.

The last group that would benefit from a better-educated service industry workforce would be the customers who use the service of those employees, and the economy as a whole. Anyone who has gone to a restaurant and been served by a waiter or waitress has experienced the impact of that server’s skills (or lack thereof) first-hand. Anyone who has shopped at a retail store and interacted with a sales person has experienced first-hand how that sales person’s skills affected the transaction. Bottom line… the better the experience by the individuals providing service to you, the higher level of enjoyment you experience in that interaction, and nothing sets the stage for a good experience more than effective training. Finally, when a customer experiences exceptional service, they spend more money. That helps stimulate the economy, and that is good for everyone.

Business and Industry in Kingston Upon Hull

For many centuries Hull has been dependent on its port as the source of most of its business and industry. The port still plays an important part in the economy of the city, although not such a dominant one as in the past given the decline in the fishing industry. Food processing companies associated with the fishing industry are now important employers in the city, alongside newer businesses that take advantage of Hull still being a major UK port. Hull and Humberside is one of the eight regions that make up the £30 billion ‘Northern Way’ economic development initiative, to attract and develop business opportunities in the region.

The port of Hull originally was founded on trade with northern Europe and came to have one of the largest UK trawler fleets working in the North Sea. Today the port is still very busy accounting for nearly 20% of UK imports and a total of 15% of all the UKs seaborne trade. Whilst the port handles many different commodities from containers and perishable foods to steel, minerals and ores; its main trade is in timber and the one million passengers a year that use its ferry services. The fishing industry in Hull is undergoing a revival following the development of the Fishgate fish auction market. Whilst the trawler fleet might be smaller the new technologies being used mean that high volumes of fish can still be caught and then sold at the market, which has a facility enabling freezer trawlers to land their catch directly into cold storage. The Ro-Ro terminal has 11 berths operated by P&O and Finnlines, with regular services to Holland, Belgium and Scandinavia. Whilst some small boat building does still take place in Hull, most of its marine engineering companies are concerned with the maintenance and repair of existing boats. Some of them, like Shiptech, offer a range of consultancies concerning various aspects of marine engineering from repairs to tonnage assessments.

Not surprisingly Hull is the location for several food processing companies, especially those concerned with the fishing industry. Originally formed by a consortium of Hull trawlers, Seven Seas is a trade name mainly associated with cod liver oil products in the UK and has had a factory in Hull since the 1930s. In recent years the resurgence in popularity of cod liver oils health care properties has meant the company is now the brand leader not only in the UK but also in parts of Asia, Africa and the Caribbean. However, the nations move toward more healthy diets and eating has not helped another company in Hull. Since being bought by the private equity firm Permira from Unilever; one of the countries best known brands in frozen food, Birdseye, is threatening to close its Hull food processing plant that currently employs 600 people. It was established in 1967 and as well as processing frozen fish products it is the centre for the annual pea harvest in the UK. Other frozen food companies with factories and production facilities in Hull include: Findus, Young’s and PolarFrost.

Located at nearby Brough, BAe Systems has one of its eight UK Military Air Solutions factories, employing over 1000 people. This site is involved in the design, manufacture and development of combat and reconnaissance aircraft. For several decades craftsmen in and around Hull have developed a reputation for building many of the caravans on sale in the UK and is now the largest caravan manufacturing area in Europe. Major companies actually located in Hull include Willerby, Atlas and Consort; who all specialise in producing static ‘holiday home’ caravans. Also, in nearby Beverley is ABI(UK), one of the best known names in touring caravan production.

BP has the second largest acetyls production facility in the world at Hull and the world’s largest ethyl acetate production plant. In total the site produces 1.4 million tonnes of chemicals that are used in the manufacture of pharmacological drugs, solvents, varnishes and aroma enhancers. Croda International is one of many other companies concerned with the production of a range of chemicals for personal, pharmacy, home and industrial uses. Reckitt Benckiser might not be a name familiar to High Street shoppers. However, some of their products might be! This is the company behind such brand names as: Nurofen, Lemsip, Dettol and Optrex to name but four of their products which are manufactured at the company’s Healthcare centre in Hull. Until 1999 the company was known as Reckitt Colman and could trace the origins of the company back to 1814 when J Colman began producing mustard in Norwich. In 2006 the company also acquired Boots Healthcare for almost £2 billion. Alongside producers of chemicals for the pharmacy industry is another company that works in the healthcare sector – Smith & Nephew, who specialise in products concerning the recovery of wounds, non-invasive surgery and orthopaedics.

The Role of Translation Software in Translation Service Industry

Starting a global business could be easy but reaching out to your potential customers is equally difficult. Therefore in order to win your customers trust and business the best way to reach them is through their own language. Since no one can speak and have knowledge of all the languages in the world then these translation service industry provides us with translation software which helps in translating various languages to fulfill the needs of a common man.

The translation software development team specializes in developing and programming advanced solutions to help those who are engaged in the translation agency by saving their precious time, energy and money.

Some of the solutions that simplify the day to day work of a translator are accounting, marketing, word count, dictionary and various other means. Apart from these there are also available some of the featured products basically translation software used in the translation agencies. So just have a brief look on each of them.

1. CATCount- Computer Assisted Translation Tool for Easy word Count
This is very useful software as it eases the task of accounting of computer Assisted Translation jobs. It provides various features like printing and export of CAT Scheme as well as with the original word counts and resulting CAT count. This CATCount does the work of translating a complex CAT Scheme into a easy one, i.e. CATCount.

2. Clip Count- Clipboard Character Count and Word Count
For this you must select the text you would like to count and press CTRL+C and then press enter. You will get the result appearing in the bottom right corner of the screen. For this reason this software is ideal for fast text count in any file or program.

3. Any Count- Word and Character Count Software
With the help of this software, counting loads of the work of a translator is no more a tedious work. The reason of this is because the Any Count software provides with a fast result just with a single click and in no time it will give out the result of whatever it was asked for. For example the count of words, character with spaces, lines as well as custom units in various formats like DOC, XLS, HTML, ZIP etc.

4. Any Mem- user Friendly Translation Memory Software
This is a user friendly translation software since it is a compact, stable, easy to learn and use. Any Mem software supports the Unicode and is flexible while working with any language pair without the need of other external components.

5. Any Lexic- Terminology Management Software
This software has been designed for a convenient terminology database managing which is used for working with terminology, creating, editing and exchanging dictionaries in the simplest way as they are all stored in one database.

6. Acro Lexic- Abbreviations and Acronyms Dictionary
This is a dictionary which contains various abbreviations and acronyms available here. So looking into different dictionaries would be taking a long time so instead of this why not use Acro Lexic which is handy and easy to use.

7. Exact Spent- Time Tracking Software
Keeping the track of time for any translator is very important since he must know how much time he should take for every project or when to switch on to the other projects etc.

Translation jobs without the above tools and software is nearly to impossible. They help the translators in the to day work by decreasing their work load to a great extend. Neither a translator can do without translation software nor can translation software be useful without a translator.

Logo Pens in the Services Industry – Why Advertising Pens Are So Effective

Logo pens are an effective and affordable marketing tool. When utilised by the services industry, gifted pens can be used to reach customers, clients, and employees. Pens tend to be used often and users tend to have high recall of the brand or logo on the pen. This article will discuss the benefits of advertising pens in the service industry to include: repeated exposure to the brand or logo, high recall of brand name, favourable impression of the advertiser, lightweight, and affordable.

Repeated Exposure to the Brand or Logo

Pens can help keep service industry businesses in the forefront of clients, customers, and employees minds. Recipients tend to use them for a long time and often. The brand or logo imprinted on the pen is a constant reminder of who gave the person the pen. As a result, this repetitive exposure to the company brand name or logo becomes stronger in the memory of the person who uses it.

High Recall of Brand Name or Logo

Research has proven that use of advertising pens leads to repetitive exposure to an advertising brand or logo and improves recall. In a 2004 survey, 73% of respondents reported using gifted pens at least once daily. In addition, recipients reported keeping gifted pens because they were useful (75%) or attractive (20%).

This continued exposure to brand names or logos improves recall of the advertisers’ name. In fact, in a 2004 survey, 76% of respondents remembered an advertisers’ name on a gifted pen received in the past year. In comparison, only 53% of respondents could remember the name of a single advertiser after reading a magazine or a newspaper in the past week.

Favourable Impression of the Advertiser

Service industry businesses need affordable promotional items that prominently display their business logo or name. Consumers want promotional items they can actually use. Logo pens meet both of these requirements. Customers, clients, and employees who receive gifted pens have a more favourable impression of the business and are more willing to do business with the organisation that gifted the item.

Easy to Carry

Advertising pens are excellent for large scale advertising without tremendous costs. Pens are easy for employees to carry to events, trade shows, and conferences. Customers, clients, and employees can carry pens around easily for extended use. Gifted pens are highly popular because they’re lightweight, inexpensive, and useful.

Affordable

Gifted pens are an inexpensive method of creating corporate branding and showing appreciation to customers, clients, and employees. Gifted pens are viewed and used more often than business cards. Affordable gifted pens increase indirect advertising. Every time a person picks up a gifted pen, he or she is subjected to indirect advertising.

In conclusion, use of advertising pens leads to repetitive exposure to a company’s brand or logo and high recall of brand name. Recipients of logo pens tend to have a favourable impression of the business that gifted the pen. Alongside this, pens are affordable and useful, making them the ideal advertising and branding product.